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About Us

Sigma Sports Store

On The High Street

From a local bike shop to an online retailer, Sigma Sports came about when two friends opened their doors to the public back in 1992 with the aim of getting more people on road bikes and enjoying the sport we love. Going from strength to strength, a small shop became a bigger shop and from the flagship store at 37-43 High Street, Hampton Wick, we now cater for cyclists of all levels and abilities. Running social rides, state-of-the-art workshops, bike fitting sessions, mechanics courses and providing the opportunity to experience products first-hand, at competitive prices, we're keen to remain an established hub for cycling in South West London.

In 2020, a second store was opened in Oakham, Rutland, to bring the same premium service and product range to cyclists in the East Midlands area. And in 2022, we opened a store dedicated to electric bikes in Kingston upon Thames.

Come and meet us for a coffee (on us!) and a chat, and we'll be glad to share the wealth of knowledge and experience that our staff gain from their own time out there on the road and trail.

If you're interested in popping by and having a look around, don't hesitate to check out our store opening times.

Sigma Sports Website


Always moving with the times, Sigma Sports was soon online and able to offer cyclists around the country, and indeed the world, our expertise in sourcing that all-important part or helping put together their dream bike. With every product researched and a dedicated team ready to respond to any questions you might have, our goal is to make our website more than a shop, but a place for cyclists to learn about the latest trends, technology and tales from the sport.

So, that's our story - if you've got any questions, thoughts or ideas of things we can do to make your experience better, we're always happy to listen, so don't hesitate to contact us!

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